DC Comics Goes Digital; Apps Announced for iPad, iPhone, and PlayStation
It’s official. The last big holdout has made it to Apple products.
DC Comics is partnering with comiXology and PlayStation®Network for two separate digital comics distribution deals launching today. In addition, a DC Comics App for the iPhone®, iPad® and iPod® Touch is available allowing consumers an easy way to access DC Comics’ content.
Most interestingly, DC’s
partnership with comiXology also includes a first-of-its-kind Retailer
Affiliate Program, which will collect a portion of digital revenues to
be invested back to and on behalf of comic book retailers in a variety
“At DC Comics, it has been a top priority that DC forges a meaningful, forward-looking digital strategy,” said Jim Lee, Co-Publisher, DC Comics. “As both a comic book creator and Co-Publisher, it was incredibly important that our plan includes not only creator incentive payments, but also an innovative component that supports comic shop owners. We see digital as an opportunity to grow our entire business.”
Both the comiXology and the PlayStation Network Digital Comics launch offerings will include classic titles from DC Comics, Vertigo and WildStorm, such as Batman: Hush, Green Lantern: Rebirth, Fables: Legends in Exiles and Planetary: All Over the World and Other Stories. Both programs will share a tiered pricing format, with digital comics priced from $.99 to $2.99 per issue. The Justice League: Generation Lost mini-series will be available through both platforms day and date with each issue’s print edition on-sale date, with both the digital and print editions priced at $2.99. Several comics will be available for free at launch, including the first installment of the ZUDA series Bayou and select stories from Batman: Black & White, and one issue of Neil Gaiman’s critically acclaimed
Sandman will be available digitally exclusively through comiXology each
To further promote today’s announcement, DC Comics is offering a free 10-page preview of the 700th issue of Superman available through both platforms, day and date with the issue going on sale in comic book stores. The 10 page story is a prelude to writer J. Michael Straczynski and artist Eddy Barrows’ highly anticipated “Grounded” storyline that will be published in Superman which will examine how Superman sees America, and how America sees Superman.