Six Most Important Comics Stories From San Diego Comic-Con
5. Diamond Comics offers new incentives to new comic stores.
As part of its ongoing efforts to grow the comic book specialty market, Diamond Comic Distributors announced a new initiative with leading suppliers to encourage existing retailers to open new locations and/or relocate their current stores to larger, higher traffic locations. Perks include:
- Increased discounts of up to 69% off orders of backlist products from Diamond and participating publishers and manufacturers;
- Backlist consignment programs, allowing retailers to fully stock their stores with graphic novels, trade paperbacks and other pop-culture merchandise with extended payment terms and the ability to adjust stock levels after 6 months;
- Increased discounts and/or consignment billing on a new store’s initial orders of comics for its first two months of operation, with consignment billing deferred until retailers have the opportunity to return overstocked product after keeping it on sale for a period of 6-12 weeks; and
- Store Starter Kits, offering selections of free trade paperbacks and graphic novels from participating publishers that showcase the vast breadth and depth of comic stories that retailers can use to attract any audience into their stores.
I suspect this will help smaller stores grow rather than establish new stores, but I look forward to seeing what happens.
7. The New 52 was all just a horrible nightmare, and we’re all about to wake up.