Tagged: Dave Coleman

Emily S. Whitten in Nerd HQ!

nerd hq

I’m all about organizations with heart. Places that make you feel at home. And while the San Diego Comic Con is phenomenal and offers many amazing experiences, it can also be overwhelming and make you feel a bit like you’re just one of many ants in the ant farm, toiling slowly along towards your next goal.

That’s why I’ve said before and I’ll say again that Nerd HQ is a great alternative place to go and get your geek on when you’re feeling a little burnt out on the crowds of SDCC. Not only that, but the fact that its creators, Zachary Levi and Dave Coleman, built it from scratch and maintain a hands-on approach to running it as it grows (among other things, Zac hosts almost every Conversation and Dave keeps things running behind the scenes); and that all proceeds go to the charity of Operation Smile, give Nerd HQ a great cozy, almost familial vibe. And, of course, it’s a plain fact (that I can confirm, having had the pleasure of interviewing him on a couple of occasions) that Zac Levi is just a really solidly nice dude with a lot of heart. And I think that intangible quality can be felt in everything he’s built.

Last year, I was a big fan of the change in venue of Nerd HQ to The New Children’s Museum. The layout and fun backdrop complemented Nerd HQ’s offerings and all of the various interactive activities they provided, as well as the Conversations for a Cause. This year, with the addition, as Dave Coleman had noted in our Nerd HQ preview interview, of e.g. risers and extra air conditioning in the panel rooms, the venue was even better; and although there were many things to see, Nerd HQ still managed not to feel overcrowded.

Some of the cool things on offer this year were:

  • Gaming – Nerd HQ always offers the opportunity to hang out and play upcoming cool video games, which this year included Battlefield 1, Gears of War 4, and Titanfall 2. And although I didn’t have much time to spare for a session, every time I was over at the HQ, the consoles were all taken and the gaming crowd looked like they were having a blast.
  • On top of being able to play games, Nerd HQ provides cool gaming-related stuff to do. One of my favorites was the Xbox green-screen pictures you could take, which put you into scenes from games like Dead Rising, ReCore, and Titanfall 2. Another was the Xbox wall of custom controllers, with computers set up to allow you to design your own controllers right there. Sure, you can also do this from home; but it was weirdly addictively fun to design them while hanging out at HQ. (I personally designed a Deadpool and Bob set and a Little Prince and his rose set before I stopped.)
  • The photo booths! One fun part of these, of course, is that during the Smiles for Smiles sessions you could get your photo with celebrities by donating to Operation Smile (and I was very happy to get a picture with Joss Whedon. Yay!) But you could also just take pictures with your friends (or yourself and props) – and that was really fun as well. Plus, the tech-savvy setup automatically emailed you a photo if you scanned your RFID bracelet, as well as printing one on the spot. And this year, if you downloaded the Johnson & Johnson Donate a Photo app and used it to post a photo, not only does J&J give a dollar to Operation Smile (or whatever charity you choose from among those listed) for each day you post a photo; but at Nerd HQ you were also given a box of Avengers-themed Band-aids for posting. And boy, was I glad about that – because they saved my feet from some terrible, terrible blisters.
  • Free foooooood! This year, Kellogg’s was one of the sponsors for Nerd HQ, which was cool for two reasons. 1) They brought in comics artist Francis Manapul to do themed paintings with Kellogg’s Krave. They were all pretty rad and it was fun to watch them being created; and I got a picture of my favorite, this excellent warrior woman. 2) They also had a cereal bar set up with regular, double chocolate, and mixed Krave cereal and several different choices of milk. Let me tell you, that cereal is gooooood; and being able to easily sit down nearby and have a bowl saved me from fainting from hunger due to being generally too busy at cons to stop for food. (Nerd HQ saved me from a lot of things this year. Nerd HQ, you’re my heeeero!) And on top of all of that, they were giving away entire free boxes of cereal. Kellogg’s, I approve! (Note: at various times Nerd HQ was also passing out free lemonade and coconut water from different sponsors. Also awesome!)
  • Chill space. Sometimes, it’s nice just to have a place to sit and breathe. Along with the little outdoor area where I had a nice bowl of Krave cereal (and made a new table friend who let me share her table), Nerd HQ also has an indoor chill area and an outdoor patio; and nobody bothering you or telling you to move along. Sometimes when taking a break from all the madness, that’s just what we need.
  • The fan parties! Okay, so I actually missed the Nerd HQ parties this year, alas – but I heard from several friends that they rocked as hard as last year’s, which I did make it to. And as with last year, all you needed to get in was your HQ wristband. Rock on with your inclusive parties, Nerd HQ!

Of course, along with all of these excellent things, one of the best parts of Nerd HQ is the Conversations – smaller panels of about 200-250 which generally feature a chat between Zac Levi and the featured guest(s). They had a slew of fantastic guests this year, and I personally got to see some really neat panels.

  • The Con Man cast, who I saw first, were great, and shared funny stories about filming (particularly hilarious were the stories about working with Alan Tudyk, who wasn’t at the panel, and faces he makes while directing) and about what we can expect from the new season. On top of that, Nathan Fillion, as usual, had brought some weird, random, but ultimately still cool stuff to auction off for charity. My favorite was a small Swiss Army knife that his parents had given him for high school graduation (!). And how he kept emphasizing that it had a little loop so you could put it on your keychain, “or if you’re a girl, wear it around your neck!” Way to know your female fanbase, Nathan.
  • The Scott Bakula panel was pretty much My Favorite Thing Ever, because Scott Bakula and Quantum Leap have been, since childhood, among my Favorite Things Ever. I had not previously gotten to see him on a panel (although I did see him in Shenandoah at Ford’s Theatre ten years ago, which was amazing). So this was really cool; and even better was the fact that Zac Levi, hosting, is also good friends with Scott via their work together on Chuck, where Scott played Zac’s dad. The panel was hilarious, with Scott making running jokes at his own expense, but also heartfelt, with Zac talking about how Scott helped him through the stresses of playing a lead role in a TV show. In conclusion: Scott Bakula.
  • The Orphan Black panel was rad, and I especially enjoyed hearing about how Tatiana Maslany has dealt with playing so many different clones (and it was cool that her stunt double was featured on the panel, as well. An important job that most people probably don’t think about while watching the show). I also loved that an audience member gave Kristian Bruun a “Free Donnie” t-shirt, which he put on right there.
  • The Tom Hiddleston panel started with a hilarious little dance by Tom and Zac as Tom came onstage. This was a cool panel where Tom talked a good bit about his acting process. Meanwhile, I was trying to reconcile his friendly red-haired self with the sly and frequently evil Loki. It’s a credit to his acting ability that I was having a hard time of it!
  • The Joss Whedon panel was, as usual with a Joss Q&A, a thoughtful, insightful panel. He was up there by himself because Zac was having a much-needed rest (by Saturday Zac’s voice was fading, and I heard he was pretty exhausted by Sunday, although you couldn’t tell from his enthusiastic hosting). But Joss Whedon doesn’t really need a host to keep the conversation going, and pretty much the whole panel was quotable.

I’d quote some of it for you, but I don’t have to! Because along with livestreaming all of the Conversations for the people at home so they could feel like they were right there with us (very cool!) you can now watch all of them on YouTube as well; an experience I highly recommend.

And while you’re doing that, feel free to poke through my SDCC photo collection for more Nerd HQ goodness; and also check out my previous con coverage of the SDCC Her Universe Fashion Show, the Animaniacs Live! panel, the Kings of Con, American Gods, and Nick Animation.

And until next time, Servo Lectio!

Emily S. Whitten: 2016 Nerd HQ Preview!

San Diego Comic Con is practically right around the corner now; and with it comes one of my other favorite events, Nerd HQ. The brainchild of actor Zachary Levi and his friend Dave Coleman, Nerd HQ has only gotten better each year I’ve attended. Nerd HQ, which raises funds for the worthy charity Operation Smile, provides a smorgasbord of cool experiences in a chill setting (currently The New Children’s Museum)– a nice place to get away from the madness of the con for awhile while still getting your nerd on. Nerd HQ generally offers a selection of smaller-sized “Conversations for a Cause” panels with celebrities; “Smiles for Smiles” and “Signings for Smiles,” where you can get your photo with celebrities, or get celebrity autographs; places to play video games and see some really cool new or upcoming games; other cool exhibits from sponsors, some of which may be interactive; and two rockin’ parties for nerdy fans.

I’m looking forward to this year’s Nerd HQ, and in preparation for attending, I got to chat with co-founder Dave Coleman about his involvement and what we’ll be seeing. Read on for details!

Zac & David party fans

Dave, what is your background with Nerd HQ and Zac Levi?

Well, I started the company with Zac in 2010.  We’ve been partners in The Nerd Machine, and I have been producing every HQ since they started. Zac and I have been very, very close friends for the last 10 years or so. We’ve had The Nerd Machine for the last 6 years, almost 7. So I’ve been a part of this since the beginning.

Are you also an actor, or do you work in television? How did you end up meeting Zac?

I was on the crew side. I used to be a prop master for television; but Zac and I actually met playing basketball back in 2004, in the neighborhood that we all lived in. It’s funny, we met a lot of our friends that way. That’s where I met Joel David Moore, who was a really good friend of Zac’s at the time, and who’s now one of my other best friends. So it’s really interesting how we all met playing basketball, and then relationships grew out of that.

Eventually, I also started working on Chuck. I had done a movie with another prop master, Scott Bauer, who was on Chuck from the pilot. And he had interviewed me to do Chuck when they thought some of the guys who had done the pilot weren’t going to come back. It didn’t work out because of scheduling, so I ended up doing a couple of other shows while they were doing the first 2 seasons of Chuck. During season 2 of Chuck, I started working on the show 2 to 3 days a week, and then for seasons 3, 4, and 5, I was the on-set prop master for Chuck the rest of the time.

Can you tell me your experience with starting Nerd HQ and how it came together?

My experience is probably much different than Zac’s experience – just because, when we first started doing this, we really had no idea how to do it. We had never produced an event of any size, really, before. I had a design background; I have a Master of Fine Arts degree in set design. So I’d done that kind of thing, but never produced a full-on event for 20,000 people. So there was a lot of trial and error in figuring things out. You know – what do we think would be cool, and let’s just do that. That’s kind of how it started.

The whole thing was really an accident. When we started it; we made some t-shirts to throw out during a Chuck panel in 2010. I had a design background, and I had printed some shirts in the past; so when we started talking about doing stuff, Zac said, “Hey, what if I wanted to just print some shirts and give them out to fans during our panel?” I was like, “Alright, I can make that happen.” So it just kind of all started happening. And we made some shirts, and we took them, and we passed them out; and some of the guys on stage started throwing them; which was a giant problem, because everybody freaked out. Like, lawyers were pissed off and like, “You can’t do that!” because people were jumping over each other to try to get the shirts, and they were worried about liability and that kind of thing. So it got really kind of hairy there; but everybody loved the shirts.

It was the classic Nerd shirt that we ended up calling the NES, with the original Nintendo font. And so people were asking, “How do I get one? How do I get one?” And we looked around and were like, there’s no real “nerd culture” brand. You can buy stuff at ThinkGeek and Hot Topic, and hell, even at Target now, or Walmart; but there was no brand. So we thought about how to start something that people could identify with. So we turned Zac’s fan website, zacharylevi.com, into thenerdmachine.com, and just started taking email addresses; like, “Hey guys, if we made this shirt, would you be interested in buying one?” And we had thousands of people sign up. So we’re like, “Great! Here we go!” and a company got started. And my wife, Courtney, was shipping t-shirts out of Zac’s garage when we first started; and it was crazy. It was a real home-grown family business.

So after that we started trying to figure out a way to have a party; like in 2010 when we gave out the t-shirts, Zac had a party at a bar in the Gaslamp on Friday or Saturday night of the con. And people came, and we gave out the rest of the shirts that were there, and he was like, “Hey man – what if we just did another party to promote the brand?” But we couldn’t really work out a convention space, because, you know, they had been full for years and it takes a long time to get into the convention. So we said, “Hey, we’ll just do something outside.” We’ll find a little place to have a party, and go from there.” And then it turned into, “Well, if we have a party someplace, we’re still going to have to rent it for a few extra days to get it ready. What if we brought in some games or whatever. Maybe we can get some of our friends to come and do some panels. Maybe we could sell some tickets, and give the money to charity. Let’s see what we can do.” That’s how it all started!

What’s your experience been with the chosen charity, Operation Smile?

Fantastic. They’re one of the greatest organizations that I’ve ever been a part of. We are blessed to be able to help them out each year, and to do everything we can to raise money. We’ve been able to do some really great stuff with them in the last five to six years, that has really affected all of our lives in a positive way. You know, we all worry about jobs, and money, and that kind of stuff; but at the end of the day you go, “Man, no matter what we do, when we’re all done with our lives, we’re gonna go, ‘We did something to really help a lot of kids and a lot of people.’”

So of course people will want to know what’s coming to Nerd HQ this year. What can you tell us?

It will be at The New Children’s Museum again, and here’s a quick breakdown: AMD is coming back as one of our headline sponsors, and they are bringing in Battlefield 1 with EA and DICE; so we’re going to have a 64-station multiplayer of Battlefield 1 on PC – which is all Alienware, super-cool tech, and a really fun game experience. We played it during E3, and it’s unbelievable. Xbox is bringing their whole lineup of games that they’re going to have during the con to HQ. So we’ll probably have between 150 to 200 gaming units on site, where you’ll be able to set times, and that will be with Gears of War 4, Titanfall 2, and a bunch of other really great titles, all through Xbox, which we’re really excited about.

Johnson & Johnson is a partner of ours this year, and we’re integrating the “Donate a Photo” app that they do, in support of Operation Smile, into our app and into our photo booth. So if you take a picture at our photo booth, that photo gets sent to our Nerd HQ account to Donate a Photo. We can upload that, and for every upload, Johnson & Johnson donates a dollar to Operation Smile. What we are hoping is that we can raise another 10 to 15 thousand dollars just from photos at the photo booths. Hallmark is going to be on site with some awesome specials and exclusives for HQ which we’re really excited about. Kellogg’s is doing an indie gaming area with the Square Enix Collective, with a bunch of cool indie games that most people have never seen before, that people will get to play.

Stephen Amell, Yvonne S & ZL

We’re going to have a brand-new app that’s been completely renovated and redesigned for this year, with enhanced RFID capabilities; really cool photo filters inside; and connections to all your social media; so that’s very exciting. We’re pulling out all the stops. We’ve added extra air conditioning to the panel rooms, and we’re doing tiered seating in the panel rooms, so it will feel more like the seating at Petco Park. We’re adding a 360-degree camera to the panels, so you’ll be able to watch the panels at home on your VR system. You’ll be able to feel like you’re in the audience, which is what I think people want. And again, we’re lining up some amazing panels – new stuff, returning stuff; things people love, and some new stuff they wouldn’t expect. I don’t have the full panel list yet, but we’ll probably be releasing some of the panel schedule this week, and then we’ll have the full list out by next week.

We’ll be adding brand-new merch that we’ll be selling exclusively at Nerd HQ. We’re going to have this bad-ass 1960’s Nerd HQ-branded van driving around the city to promote HQ and for photo ops – it looks kind of like a big red version of the Mystery Machine. It’s going to be awesome. We’re doing more signings this year than before; and will hopefully bring in some really big names for the signings. And of course we’ll be doing Smiles for Smiles, which is one of our biggest ways to engage the fans with celebrities. We definitely want people to help us in our philanthropy by being a part of it themselves; so we will encourage everyone who comes or watches from home to download the Donate a Photo app from Johnson & Johnson. Because every day of the year, you can post a photo, and each one is a dollar for Operation Smile. Every person, by doing something that they already do by posting a picture, can change one kid’s life in 245 days. We’ll also have the fan parties on Thursday and Saturday, which will be super fun. We’re excited about those. We have a great time those nights.

So what are you most excited about for Nerd HQ 2016?

I think I’m most excited about the greater amount of offerings we’re going to be able to give this year. And I think we’re going to be able to raise a lot more money for charity, and to create a much more pleasurable fan experience through the upgrades to the panel rooms and the rest of the building, which I think are going to make a huge difference. Just being able to offer cool stuff that we haven’t been able to offer before is great.

And it’s HQ, it’s fun! We want people to feel like there’s a place where they belong, a place where they can feel comfortable, and like everyone there is their friend; and that it’s just a good time, and a good place to hang out.

Thank you, Dave Coleman, for your time and for this exciting Nerd HQ information! I can’t wait!

And until next time, ComicMix fans, Servo Lectio!

 

Photo credits: Eric Blackmon