Seth McFarlane’s new shorts
According to Valleywag, Seth McFarlane, creator of "Family Guy" has just hooked up with Google, using its network to distribute original video shorts. The show, which McFarlane and hope will be paid for by embedded ads, will appear in banners Google serves on both its own and independent sites. The concept is that as ads, the videos will reach a larger audience than a single website would. Says VW: "For Google, it’s a way to fill unsold ad inventory and prove the notion of AdSense as a distribution vehicle, after a similar deal with ‘s MTV Networks collapsed. And it could also have a long-run benefit for Google. By inserting content into ad banners, Google could be, in essence, retraining users to pay attention to the Web commercials they’ve long learned to ignore."
Leave it to Stewie to find a new and different way to attempt world domination.