You know those cavemen who hawk insurance on teevee? Well, now you’ve got to give them proper respect. They’re getting their own sitcom pilot.
According to Variety, ABC announced they are planning to do a series pilot based upon the Geico commercials created by Joe Lawson, the copywriter who created the original spots. If available, Jeff Daniel Phillips and Ben Weber will be offered the chance to reprise their roles in the new series.
No word yet on who might be sponsoring the series. Maybe State Farm?