MICHAEL DAVIS: Static Cling
It’s not a black or white world. The world is made up of many shades of gray.
Yet somehow when something happens to a black character “racism” always clings to the debate.
There has been a flurry of activity since DC cancelled Static Shock. The DC official line is the book was cancelled because of sales. Some fans think DC should have kept the book alive by whatever means necessary and only canceled the book because they did not think enough of the character to change direction.
Some think that DC cancelled the book because Static was black.
What do I, co-creator of Static, think?
I don’t care why they cancelled the book. I care that they cancelled the book.
A guy once put a gun to my head and pulled the trigger. The gun jammed. I didn’t care why the gun jammed, I cared that the gun jammed.
Sometimes the reason for something is not nearly as important as the thing.
In the almost 20 years that Milestone, I company I co-founded, has been around I’ve never publicly commented on the direction of the Milestone universe. Never a word on the management rather I was with the company or not. I’ll do it here, but just to make a point.
I did not like the book.
Moving on…
I mentioned in a post on ComicMix last week that there are some who think that DC cancelled the book because Static was black but somehow fail to acknowledge that DC published the book in the first place. I love people who don’t let little things like the facts get in the way of a good conspiracy theory.
Over on my website, Danny Donovan wrote an amazing piece about the cancellation called “Not shocked.” A reader wrote a wonderful comment making the case that DC’s actions regarding the Static cancellation had strong overtones or racism.
I do not believe DC cancelled the book because of some racist agenda.
So why do I say the writer’s comments were “wonderful?” Because he presented his case, backed up his thoughts and wrote them in a clear concise way. I don’t have to agree with someone to acknowledge they make a good case.
A few years ago during The Black Panel at Comic Con International I addressed one of the many rumors about Milestone Media by telling the audience how Denys Cowan started Milestone and I co-signed, period. Milestone was Deny’s baby and without Denys Milestone never would have happened.
Never.
Ever.
Ever!
Soon after Comic Con, a blogger went on line and wrote that “his sources” told him that my “version” of Milestone’s origin was not the way Milestone started and because Denys (who was on the panel with me) didn’t say anything after I made my comments, somehow that meant I was lying.
Like I said, I love people who don’t let little things like the facts get in the way of a good conspiracy theory.
So, me being me, I went online and told this guy that his “sources” were wrong. He came back with “these are very good sources” and he was standing behind them.
He was standing behind “very good sources” instead of giving me (who was there) the benefit of the doubt. What I did next was tell him I’d give him ten thousand dollars if he could prove what he was telling thousands of people on the net. If he didn’t prove it then he should give me ten grand or shut the fuck up.
He shut the fuck up.
The comment on MDW made by the guy who suggests racism had a hand in the cancellation of Static gave a few examples of DC purposive prejudice towards black characters and creators.
And… he made some good points. I know of one instance when he was on the right track. He did not give particulars so I cannot say for a fact that he was talking about the following incident but it fits the general description.
When Milestone started negotiations with DC there was one meeting in which an important high-ranking DC executive said that when it came to black characters in the market place, black meant death. He went on to suggest we don’t show the characters in any ads so as not to turn off the public. He finished once again with, “black means death.”
At that moment one more racist word out of his mouth may have meant death if the looks on the faces of Dwayne McDuffie, Denys Cowan, Derek Dingle and myself meant anything.
Here’s my two cents. That guy was an asshole and people in the industry generally accept that he was out of touch and yes I felt at the time he was racist. I was in his office once admiring a photo of a sports car he had on the wall. “Maybe one day with a lot of hard work you can have a car like that,” he said with a smile.
I reached into my pocket and showed him my car keys. “I already have one.”
The look on his face was well worth the distain he showed me from that moment on. He never spoke to me again unless he had to.
I believe he was racist and because he was a high-ranking member of the DC staff I believe he could be a problem. Was he a problem? I can’t say for sure.
Jenette Kahn and Paul Levitz were his bosses and they believed in Milestone from day one, so fuck him. I saw him once after he left DC, he was very pleasant and so was I. Why be decent?
As Denys says, “too small, throw it back.”
That was then, this is now…
Hey Bruce! How you living? Guess how many sports cars I have now!
Here’d something that’s never addressed in these “DC is racist claims” concerning Milestone.
The founders.
No founder of Milestone would stand for any Jim Crow shit. Not now, not then.
It will never happen and if some people would just look at the backgrounds and resumes of the founders they would know that Milestone is made up of people that Ice Cube famously said are ‘the wrong niggas to fuck with.’
Has race been an issue at DC? Yes! Race is an issue everywhere. The question is when race becomes racism. DC did not cancel Static because they were racist; they cancelled Static because the fans did not want to see one of the greatest characters ever created fighting a giant fish.
A giant fish??
Really?
Lastly, DC took a risk with Milestone but almost twenty years later Milestone is still here, still a topic of conversation still a great universe with great characters and I’m sure that Static is a risk they will take again.
As Captain Kirk said, “Risk? Risk, is our business!”
Good job Danny… for a white boy. ;-)
WEDNESDAY: Mike Gold
Nice piece, Michael. As one of the first journalists to do a decent-sized feature on Milestone back in the day (for the late-lamented Comics Scene) I had the great pleasure of speaking to many of the key player when things were getting started and my sense at the time- feel free to correct me if I’m wrong here- was that most of the creators were not writing and drawing books about black and minority characters; they were trying to do good books about characters that just happened to be black or of minority descent. Otherwise, I can’thelp thinking that we wouldn’t be having this discussion now.
Joe, thanks for the kind words and you are 100% correct about what Milestone was and still is.
My favorite blue-sky session ad idea for Milestone was a picture of a billboard for Dakota that said, “If you lived here, you’d be dead by now.”
God, I miss Dwayne.
Man, that was a great ad!
We all miss him dear lady.
I’ve little doubt that the cancellations only were due to sales. Poor sales come from poor creative team decisions. Static is such a strong character, I’ve no doubt he’ll be back in the DCnU very soon. In the mean time, be happy that no one else is making it worse by continuing a bad book.
I’ve little doubt that the cancellations only were due to sales. Poor sales come from poor creative team decisions. Static is such a strong character, I’ve no doubt he’ll be back in the DCnU very soon. In the mean time, be happy that no one else is ruining the character.
“Bruce”. Why was I not surprised by THAT punchline?
Because you were there and know him well.
Back in the day, I often confused Bruce with the Clark Kent mannequin out in the lobby. Except… well, you know the joke.
YEP! I know the joke!
Ha, thanks Michael!
My pigmentation aside, I am glad you enjoyed the article. I knew I could generate some attention! :p
Damn Mr. Davis…. and not just a regular damn but a Ron Simmons DAMN! from the WWE…. No quirks.. no complaints… just a profound sadness for now that the limitless potential for Static and the whole Milestone Universe to be used within the DC dynamic is delayed yet again. Thanks for the enlightenment once again Sir!
Daryll,
Fear not my friend, Static wil be back and blacker… I mean better than ever!
MOTU, any chance of a book being written about the development and inception of Milestone?
“Static Shock” and “Hardware” were my top two from the Milestone line. Though I’m a few shades short of albino, I felt I could relate to Virgil’s/Static’s issues as a teen (minus the superpowers, unfortunately) and had some similar interests.
It was quality storytelling in an era of hologram covers, impossible musculature and other annoying gimmicks best left on the scrap heap of history. It is sorely missed.
Jeremiah,
So let it be written-so let it be done.
Go to Amazon and search; Black Superheroes, Milestone Comics and Their Fans.
There was a book written some time ago.
Yeah-a book-that how we roll. ;-)
Don’t I feel foolish! I’ll definitely be adding that to my Amazon order tonight, thanks!
Meanwhile back on planet Earth:
Africa for the Africans,Asia for the Asians,white countries for EVERYBODY!
Everybody says there is this RACE problem. Everybody says this RACE problem will be solved when the third world pours into EVERY white country and ONLY into white countries.
The Netherlands and Belgium are just as crowded as Japan or Taiwan, but nobody says Japan or Taiwan will solve this RACE problem by bringing in millions of third worlders and quote assimilating unquote with them.
Everybody says the final solution to this RACE problem is for EVERY white country and ONLY white countries to “assimilate,” i.e., intermarry, with all those non-whites.
What if I said there was this RACE problem and this RACE problem would be solved only if hundreds of millions of non-blacks were brought into EVERY black country and ONLY into black countries?
How long would it take anyone to realize I’m not talking about a RACE problem. I am talking about the final solution to the BLACK problem?
And how long would it take any sane black man to notice this and what kind of psycho black man wouldn’t object to this?
But if I tell that obvious truth about the ongoing program of genocide against my race, the white race, Liberals and respectable conservatives agree I am a naziwhowantstokillsixmillionjews.
They say they are anti-racist. What they are is anti-white.
Anti-racist is a code word for anti-white
I guessing you didn’t vote for Obama.
Sorry-that should have been-I’M guessing you didn’t vote for Obama.
‘Genocide’ against the white? I’ll ask the BLACK guy in the WHITE house to look into that.
Larry — you mean the black guy in the White house that was originally built by slaves?
First off, I HATE using the term “race” for what is a skin color. EXCUSE ME, BUT IF BLACK FOLKS WERE A DIFFERENT “RACE,” there would be, for instance, no Tiger Woods. MEANING that, biologically, different races cannot come together and conceive.
It’s the HUMAN race, folks. And some people have white skins–which I never really got anyway, ’cause “white” people ain’t really white, are they? Unless they’re albinos.
Ethnicity, that I can accept.
Secondly, wouldn’t it be fun if Newt, Mitt, Rick (Santorum, not Perry, although he can take part, too), Ron, Michelle (Bachmann, not Obama), and every single one of those fucking racist pigs just were honest and said, “Obama’s not a communist. He’s not a socialist. Hell, he’s not even Kenyan. HE’S BLACK!!! AND WE CAN’T HAVE A BLACK MAN AS PRESIDENT OF THE UNITED STATES.”
I mean, c’mon. You KNOW that when Mitch McConnell said that the Republican Party’s #1 goal was to make sure that Obama was a one-term President, you KNOW he was really saying:
Gotta get that nigger out of the WHITE house.
They all make me puke.
Mindy stop!!
You don’t want to upset Stu ‘…ongoing program of genocide against my race, the white race’ Granger!!