Joss Whedon is OK With Friday Nights
Joss Whedon told the Los Angeles Times that if he were running Fox, he would also have scheduled his new series, Dollhouse, on Friday nights. It will debut on February 13, paired with Terminator: The Sarah Connor Chronicles.
"It’s not a slam dunk, ‘We love everything you’re doing’ slot. Everybody knows that," he said. “The executives I’m dealing with are canny guys."
The current executives at the network are not the same ones who played games with his last series, Firefly, and then summarily dumped it when the show was slow to find its audience. The new execs have shown a willingness to let the series be sampled. “They’re bringing down expectations regarding how big of an audience they think it will bring in the beginning, and then as the show progresses. They need to do that."
"If I were an executive, I would have put it on Friday too, honestly,” Whedon added. “And not as a dig. The people who want this will find it, and hopefully more will as well. Fox is aware that TV just doesn’t exist the same way. People watch it online, on DVD, on their TiVos. It’s not the end of the world, but of course everyone’s been predicting the end of the world for Dollhouse‘since it was announced."
Whedon also noted that while Fox executives will likely have to wait patiently for building returns on the show, he hopes fans will be just as patient with the story line. "We’re trying to create something that’s more than the sum of its parts. And not just in an ‘Oooh, we’re heavy with mythology’ way. Dare I say we’re reaching for something more philosophical? Am I allowed to say philosophical? Or does that just mean my show will fail?"